ENZO

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A SUBSIDIARY CONCEPT FROM LEAN LUXE FOR DRIVEN MEN WHO WISH TO PRIORITIZE THEIR SOCIAL HEALTH.

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TAKING ON FIRST MEMBERS NOW.

■ LEAN LUXE SPECIAL PROJECT

NOTABLE DEADLINES Draw Closes: October 23 at 11:59 PM ET Invitation Window: 24 hour limit

I. BACKGROUND

For much of history, male friendship was woven into the fabric of everyday life. Men worked together, ate together, traveled together, raised families alongside one another, and enjoyed camaraderie in the ordinary business of living. Friendship had a regular place in the week, and with it came shared history, easy companionship, spirited debate, and the simple pleasure of good company. Today, life looks different. We move between cities, change careers, build and sell companies, get married, and raise families. As life fills up, the everyday practice of friendship can slip. We still make time for the big occasions: the weddings, the bachelor parties, the annual trips. They’re good fun. But what about everything in between? The ordinary evenings, the difficult stretches, the serious conversations, and the relaxed joy of low-friction beers without planning ‘catch-ups’ weeks ahead. With the growing public conversation about men’s social health, we think this kind of bonding deserves a more regular place in a man’s life. Friendship grows through easy repetition, shared struggle, small routines, and time spent in the small moments. It’s time to bring that back.

We have several ideas on how we might be able achieve this, and we want to bake you directly into the creation process. You'll get to determine everything about Enzo. How do you want this to look and feel? Where should it live? What concepts would give you the most satisfaction? What pitfalls would you like to see us avoid? What standing traditions and routines should this have? How should we filter for new members? All of this will be decided and authored together with you.

$550 | One-time transaction Capped to just a handful of first members Full access for life

II. HOW IT WORKS

1. Enter your name and contact.

2. We'll invite a handful of guys for Enzo’s first group. 3. This group will be selected via random draw. 4. If selected, you'll receive a purchase link via email. 5. You’ll have 24 hours to secure your place before it passes to the next name. Pay once, no recurring membership fees.

6. We then convene the founding group to design Enzo from first principles: our features, culture, routines, and more. 7. Once we iterate and stress test the social system, we will start opening Enzo to new members, pulling from the waitlist.

III. BENEFITS Think: ambient social connection, camaraderie, an on-demand support network, and low-friction expectations that make getting together both easy and frequent. • Membership for life. • Recurring routines. • A global camaraderie network.

• Twice-monthly member check-ins.

• Monthly dinners and activities.

• Quarterly adventures. • Special guests and programming. • Direct hand in Enzo's development.

IV. FILTER Enzo isn't meant for everyone. If you're culturally fluent, aesthetically attuned, entrepreneurial-minded, and a considered thinker, you're our guy. The Enzo spirit, captured beautifully by the poet Rumi, helps to sum the type of orientation that's at home here: "Run from what’s comfortable. Forget safety. Live where you fear to live. Destroy your reputation. Be notorious. I have tried prudent planning long enough. From now on I'll be mad."

■ ENZO EARLY SEAT • $550 TO JOIN We are limiting initial headcount to a handful of first members. Enzo is for the driven person who wants to intentionally and actively invest in his social fitness and social health alongside a bought-in network of men wired just like him. This is a subsidiary concept from Lean Luxe (a social systems company), and is being developed with you directly to serve that gap. Our founding group will define what this becomes, how it runs, where it lives, and what its defining features are.

Please observe the following conditions:

– There is no payment required unless you're selected

– Winners will be notified via email immediately following the draw

– The draw closes on Friday evening, October 23 at 11:59 PM ET

– If selected, you will have 24 hours to complete your purchase or you will lose your place to someone else

First Name

Last Name

Enter Your Email